Arunachalam Muruganantham told his story.
I am perhaps the only man to have ever worn a
sanitary napkin. I am the only man who understands what a woman endures during
those days. The wetness. The discomfort. The constant fear of stains. It’s like
walking around dragging a heavy chain tied around your feet.
It is my dream to make India a 100 per cent
sanitary napkin-using nation. Did you know there are parts of the country where
women use leaves during their periods? There are others for whom I had to
create a langot-style napkin because they don’t wear panties. I call my mission
the triple A—availability, affordability, and, the most important, awareness.
Surely, you’ve noticed that most advertisements for sanitary napkins focus only
on comfort—women running and jumping with not a care in the world. But who
speaks to women of hygiene?
Yet, not too long ago, I myself knew nothing
even of menstrual cycles.
I was still in school in Pappanaicken village
in Pudur when my father died, leaving my mother, a housekeeper, to look after
me and my two sisters. For some time, we got by selling things from the
house—the jewellery, utensils, my father’s cycle, his loom. When there was
nothing left to sell, I dropped out of school and became a farm worker.
Alongside, though, I would constantly come up with small business ideas to
support the family, such as supplying packed food to factory workers. Later, I
became a helper at a welding workshop, where my designs for window and gate
grills became hugely popular. And not long after, I had my own welding
workshop.
I was 25 when I married in 1992. One day, six
years after, I was watching television in our small two-room house when I
noticed Shanti, my wife, walk past, carrying something surreptitiously behind
her back. When I asked her what she had in her hands, she just replied
brusquely, “It’s none of your business.” I looked anyway—it was a piece of rag.
I understood. But what an unhygienic method. There are sanitary napkins in the
market, I told her. She shot back, “I know, I too watch TV. But if all of us
women in the house start using sanitary napkins, we won’t even be able to
afford milk.” I was stunned.
And curious. I felt compelled to see what a
sanitary napkin was all about. I went to the local chemist and asked for a
packet. The people behind the counter sniggered about a new husband being sent
off on such a mission even as I observed the packet being wrapped out of sight
in a newspaper. That was the first time I saw, touched a sanitary napkin. I
felt elated. This was so simple, just a piece of cotton. I felt sure I could
replicate it. It was so light too, about 10 gm. I calculated that it probably
cost manufacturers not more than 15 paise to make a single napkin. People were
being looted.
That’s when I decided to make a low cost
sanitary napkin for my wife.
I got cotton wool from one of the local mills.
This, I cut into a rectangular shape and wrapped in a viscose cloth. Now I
needed a woman to test it out, and who better than my wife. Excited, I told her
I had something to show her. Handing her the napkin, I asked her to use it and
give me feedback. I expected that she would go and put it on then and there.
But she only laughed, and told me I would have to wait a few days.
I didn’t know then that periods come in
cycles. It’s only now that I’m aware that some women get periods twice a month,
and that is a problem. Growing up, I only knew that my two sisters would
occasionally use a thatched bathroom we had outdoors for the purpose.
Conversation was particularly stilted on this subject, even after my marriage.
I suspect even our state health minister’s knowledge would be just as limited.
Anyway, two weeks later, I got my feedback. My
wife declared vehemently that it was the worst napkin she’d ever used; that she
was better off using cloth. I was puzzled. I’d used the best cotton available
in Coimbatore.
For several weeks, thereafter, my research
continued. I used different varieties of cotton. I tested with water. I decided
to use my sisters as test subjects too so that I didn’t have to wait endlessly
for my wife’s cycle. I was so anxious to know the results that I would sit
awake the whole night, and set off for my sisters’ homes at the break of dawn.
But they would never speak openly on the subject with me. Finally, embarrassed
and fed up with my persistent questioning, they told my wife to persuade me to
stop approaching them.
But I needed volunteers. Eventually, I decided
to approach students at Coimbatore Medical College, some 30 km from my house.
This distance was important. Though I had persuaded my wife and sisters to use
my napkins, I couldn’t possibly approach other woman from my village with such
a request.
I found 10-12 girls there who were open to
research. Initially, I asked them for feedback orally. But even with them, I
sensed a hesitation in discussing the subject with me. So I prepared a
questionnaire in Tamil and got it translated into English. The day I was to
collect the forms, as I approached the college, I noticed two of the girls
hurriedly filling up forms that others hadn’t bothered with. I didn’t say
anything. I collected the forms, rolled them up and left. But I never opened
them. I realised then that I couldn’t depend on women for my research.
I bought myself a ladies undergarment and
stuck a pad on it. Many of my schoolmates in the village run chicken stalls or
are goat butchers. I took a football bladder, filled it with goat blood that I
managed to get a friend to supply, and tied it under my clothes. During the
day, every now and then, while walking or cycling, I would squeeze the bladder
slightly.
But even this experiment left me unsatisfied.
I wasn’t able to cross the anatomical barrier; it didn’t feel natural. All that
I discovered was a wet and cold feeling.
Still, I continued wearing the pad for 14-15
days. In my obsession, I forgot all about the consequences of people finding
out what I was up to. Back then, we would use a public well in the village to
wash our clothes. Someone spotted me cleaning my bloody undergarments and
thought I had a sexual disease. He went to the village elders, who wanted to
throw me out of the village. I decided to quietly leave before it became a public
issue.
Eight to nine months had passed by then. My
wife was angry with me, and refused to cooperate with my research. She asked me
to stop the experiments. Besides, she was jealous of my interaction with
college girls who would shamelessly discuss their periods with me. One day, she
announced that she was going to her parents’ home for a few days. She didn’t
come back.
In the meantime, I got a risky idea. One
night, at around 2 am, lying in bed, I thought, why not get hold of used
sanitary napkins; they would reveal all their secrets to me. But who could I
ask? Shanti and I were separated. How could I ask this of the college girls?
Nevertheless, I braced myself and went back there. I found a girl genuinely
interested in research who agreed to help me. Along with the napkins, I gave
her a carry bag. I told her to just leave the bag in her hostel, from where I
could pick it up. With her help, I soon had 30-35 girls agreeing to supply me
with used napkins. I invested Rs 700 in a vanity bag, and gathered the used
napkins in it. The day I collected them, I was as happy as if I’d found a
treasure. I needn’t depend on unreliable feedback reports any more.
At home, tying a handkerchief around my nose,
I spread the napkins in my backyard to rid them of the smell. That particular
Sunday, my mother returned home from a visit and saw the napkins lying on the
ground. She was distraught, and started wailing that her son had gone mad, that
there was black magic at work. She left home to live with my sister. Now, both
the women had left the house. I was happy. There was no one left to disturb me
in my work.
The only problem was food. I didn’t know how
to cook. For the next three years, I lived on bread and sugar.
By this time, I’d realised that multinational
companies like Johnson & Johnson and Procter & Gamble, which
manufactured sanitary napkins, were using either a different kind of cotton, or
a different process. I started sending commercial napkins to IIT and BITS-
Pilani, asking them to check the raw material
used. The reports were the same: a cellular substance was being used. Two years
and five months later, I found out that the cellulose was not of the flower of
a plant, but the bark of an American pine tree. This was the multinational
secret.
And this was available only in the US,
Australia or Canada. Those days, we could make international phone calls only
from STD/ISD booths. After paying Rs 500 each time I called one of the
companies for a cellulose sample, I would first reach a computerised voice, and
on finally getting through to the reception, would find no interest in my
request. So, I pretended to be a cotton mill owner who wanted to start my sanitary
napkin making unit, and needed samples. What I got via FedEx was a board of
what seemed like handmade paper. I was sure it was a mistake. Where was the
fluffy stuff napkins were made of? After about 10 days of fiddling with the
board, I tore it apart in frustration. What I saw amazed me. They’d sent me
compressed wood fibre.
Over the next few years, I set about creating
small equipment to reclaim the fluffy material (this resembles a food
processor), compress the de-fibred pulp into the required shape with the help
of a mould operated by a foot pedal, and finally sealing the napkin and
sterilising it. Nowadays, we also mix this material with local wood fibre, like
banana, jute or bamboo.
One day, I passed by one of the college
students who’d helped with the research. She stopped me and said, “Anna, I’m
using your sanitary napkin. And I even forget that I’m wearing it. It’s such a
comfort.” That day, I stopped asking for feedback.
In the meantime, my wife sent a message saying
she would like to meet me. This was the first time I would meet her after she’d
left. Everytime I’d attempted to do so earlier, she had turned me down on vague
excuses.
But what next? I’d applied for intellectual
property rights, and had to explain the process to IIT engineers. I could have
easily used the innovation to make Rs 20-25 crore. But what difference would I
have made then? I did not do this for money. I don’t understand society’s rush
for gold. I truly believe that over the past century, no real engineers have emerged
from our engineering colleges. If they had, our cars would not still be stuck
on roads. No real innovation will happen, no creativity can take place while we
chase money.
I am now trying to start a low cost sanitary
napkin making movement. I think socialist entrepreneurs are the backbone of the
future. I supply my machines to women in self-help groups in 14 states, from
Uttaranchal and Andhra Pradesh to Bihar, and make them owners of the business.
But for this reason, for refusing to reap
enormous profits from my innovation, I’ve been labelled a ‘mad man’ for the
second time in my life. At home, though, now that there is a little money
coming in, my wife is silent. Money has bought silence.
Muruganantham doesn’t need material things to
be happy. My family doesn’t know, but I’ve bought an acre of land to do some
agro-research. I’m trying to unearth the secrets of cultivation without soil.
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